UX Field Note

I recently watched a video of a pianist performing John Cage’s 4’33”. It is quite an inspiring performance, especially when we consider the pianist’s use of silence and how this also has relevance for usability moderated tests. In the video, we see the pianist first sit at the piano, then, he places a score on…

The problem rarely announces itself as cultural. It appears as a misunderstanding that no one can quite locate. The interface is clear. The copy is translated. The flow passes usability checks. And yet, users hesitate, disengage, or behave in ways the team did not anticipate. In post-mortems, the explanation is often vague. “Different markets behave…