How a global retailer reshaped its digital approach through research-led strategy.
Essays connecting UX research with art, language, and interpretation.
In planning meetings, it now comes up almost casually. Someone reports that a task is done, the agent took care of it, and the conversation moves on. Later, when the decision is questioned, there is a...
I was reading a short post by Jakob Nielsen when something clicked uncomfortably into place. His argument was clean. As AI agents mature, traditional user interfaces dissolve. Users stop navigating. T...
The conflict: Speed of synthesis vs integrity of thinking LLMs are good at producing answers. They are not good at knowing whether a question deserves to be answered yet. In UX research, that distinct...
