The Interview They Thought They Saw
Fictional UX research case inspired by Frost–Nixon, revealing how listening can be staged—and four practical steps researchers can take to keep it honest. ...
Fictional UX research case inspired by Frost–Nixon, revealing how listening can be staged—and four practical steps researchers can take to keep it honest. ...
An observational fiction about how we look, what we notice, and what we might misread...
I recently watched a video of a pianist performing John Cage's 4'33”. It is quite an inspiring performance, especially when we consider the pianist's use of silence and how this also has relevance for usability moderated tests. In the video, we see the pianist first sit at the piano, then, he places a score on the stand, sets a stopwatch, and...
The problem rarely announces itself as cultural. It appears as a misunderstanding that no one can quite locate. The interface is clear. The copy is translated. The flow passes usability checks. And yet, users hesitate, disengage, or behave in ways the team did not anticipate. In post-mortems, the explanation is often vague. “Different markets behave differently.” “They understood the words, but not...